In light of Apple’s new iPhone announcement last week, cmo.com.au talks to The Influence Group’s Sharyn Smith about whether the brand can actually continue to lead the smartphone innovation. Discover who’s influencing who in the world of smartphone adoption. What’s your take on the future of the iPhone? Read the article here
Social Soup and Pollinate announce the formation of The Influence Group to advance the knowledge and application of influence as a discipline. Read about the announcement of The Influence Group in Campaign Brief, and be sure to subscribe at the top of this page to stay in the loop on all things influence.
… And The Influence Group is born! Social Soup and Pollinate announce the formation of umbrella brand, The Influence Group. Why? Because influence is the most powerful way to create behaviour change. Read about the announcement of The Influence Group in B&T and be sure to subscribe at the top of the page to stay in […]